Articles

These articles about Web site design were originally published in The Jerusalem Post, in the Metro section.

• Do I Need a Website? (November 2002)
• DIY Web Sites (December 2002)
• Taking Your Business to the Web (January 2003)
• Choosing a Web Designer (February 2003)
• Lost in Cyberspace: Search Engine Optimization (March 2003; updated December 2004)
• Branding: It's Not Just for Cattle (April 2003)
• Making Your Website Credible (May 2003)
• Is it Time to Remodel Your Homepage? (June 2003)
• Be Prepared: Doing Your Homework Will Benefit Your Site (July 2003)
• The Internet is not a Glossy Magazine: Key Differences Between Print and Internet Publishing (August 2003)
• Dollars & Sense: Investing in an Effective Web Site (September 2003)
• How to Market your Web Site (October 2003)
• A Home Page that Works (November 2003)
• All Flash and Little Substance? (December 2003)
• Content is King: Writing Good Web Copy (January 2004)
• Reader Requests: WWW Q & A (Februay 2004)
• Keeping on Track: Managing Communications (March 2004)
• Usability and Your Web Site (April 2004)
• Defining your Site’s Look: The Importance of a Field Trip (May 2004)
• Starting an E-Mail Newsletter - Part 1 (June 2004)
• Starting an E-Mail Newsletter - Part 2 (July 2004)
• Why You May Not Want High Search Engine Placement (August 2004)
• What Goes into a Web Design? (September 2004)
• Typography: How It Affects Your Web Site's Success (October 2004)
• What's in a [Web Site] Name? (November 2004)
• Location, Location, Location: Finding a host for your Web site
• What Web Standards Are -- and Why You Should Care
• Easy as Falling Off a Blog

to top